OK - so first you graduate from Clay Shirky’s exclusive school of thought, eat the red pill, drink some koolaid and do something Clay thinks is cool.

Then you use the blogosphere to launch - but you never really achieve critical mass - but that’s OK. As long as Cory Doctorow or Xeni think it’s cool - you’re set. There’s not need to achieve positive cash flow or even have more than 2 employees.

Just build up a “little traction” and come up with some cool model like “Stoli Vodka” wants to be your friend. Come here to meet Stoli (or was it Skye?) [NOTE: Eli reminds me that it was Absolut.]

Then just stand back and wait to get bought out. It worked for ODDpost, Flickr and now Dodgeball - who’s next?

This entry was posted on Wednesday, May 11th, 2005 at 12:33 pm and is filed under . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.