Blogs, Wkis and Social Software

Some friends asked me why we weren’t mentioned in this article in CNet. I guess I have to go schmooze up the writer - Josuhua Jaffe.

But I wonder - why Joshua didn’t mention 1Up, Tribe or aSmallWorld or Yahoo 360? He also didn’t mention LinkedIn, MySpace or hi5. I guess there’s allot going on - and the focus of this article is on corporatioons doing work - not individuals finding jobs or having fun.

But one thing it implies - is that the COMBINATION of blogging with something else! Perhaps now folks will see that it’s time to move beyond thinking of blogging as some stand alone activity and see it as a natural form of expression and feature - that then gets applied to EVERY kind of activity.

This is at the essence of DLAs. An integrated, aggregated and highly customizable experience that combines social networking, blogging, media and communications with whatever the focus constituency, company assets, positioning or approach calls for. Oh yah - and mobile too (thanks Russ!)

We’ve been getting allot of great reception from our DLAs ideas - so we’ll have plenty of examples to show and talk about in the near future.

Final note: I can’t wait to see what 6A comes up with - and what Micahel Sippey is all about.

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